Ange Palmer

Brand Identity and film for Ange Palmer, clinical medical herbalist.​

Designed, produced, filmed and edited by Loren Pasquier.

2020

Open book with one page orange with white scientific illustration and other page text about oatstraw.
Cover of a book titled "Visual Identity Guidelines" with a minimalist logo and the author's name, Ange Palmer.
Open book with two pages showing typography and font samples. The left page has a beige background with the heading 'Typography' in red, and smaller text about typography. The right page has a dark green background with large letter pairs 'Aa', 'Bb', 'Cc', 'Dd' in a serif font. The author's name 'Angel Palmer' appears at the bottom.
Two pages of a typography guide or sample sheet. The left page shows different fonts and styles including Heading, Abstract, and Body copy with specific font names. The right page contains detailed text about oats, including historical, nutritional, and health benefits.